Monday, May 04, 2009

Authorité - Eau de Hillary

Scent of a woman.

Unveiling a bold scent described by its manufacturer as "steely, bracing, and curt, with notes of patent leather, sandalwood, and wool serge," Secretary of State Hillary Clinton launched her own line of soaps, eaux de toilette, and body splashes Thursday. The new fragrance, called "Authorité," was designed to evoke the olfactory equivalent of sensible shoes clicking purposefully down a marble-tiled hallway. "Our distinguished parfumeurs—and, more importantly, Madame Secretary—have created exactly the right tone, a scent that brooks no argument," spokesperson Etienne Falbaum said. "This is a controlled, competent, and, above all, patient essence that makes men sit up, take notice, and not speak until spoken to." Advertising inserts scented with Authorité will be featured in upcoming editions of Elle, The Economist, and The New York Review of Books.

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